For whom the bell tolls
February 3, 2010
By Krestia DeGeorge from the Anchorage Press
The ad is stark, somber—almost funereal. There’s no color, and hardly any motion. No video at all, just black and white portraits that pan in or out, and a couple of lines of simple text. The text declares, among other things, that the faces you’re seeing are “Real casualties of Alaska’s oil tax policies.”
The ad, a 30-second TV spot, is part of a campaign called “Faces of ACES” by an oil and gas trade association with the sci-fi dystopian name The Alliance (their full, less sexy name is the Alaska Support Industry Alliance).
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