Social media has seismically changed how companies and pretty much all organizations interact with their customers and the people they want to be their customers. Mariah is hands-down the state’s leading expert on raising clients’ visibility and – more important – leveraging that visibility to get people to engage with brands. She tells us that “Social media is where people go to find out about you. It’s not a billboard or an ad. It’s a two-way conversation, the one place you can talk with your audience, not at them.” MSI represents the biggest brands in the state, and Mariah is the mad genius behind their interactive presence on the web, which greatly increases customer loyalty, drives their brand and, ultimately, grows their bottom-line success. She is chess-master knowledgeable about the arcane technical systems necessary to maximize our clients’ impact across all social channels and – critically – she also knows and understands the constant shifts in market priorities and creative styles. So, she always knows what is working best now and how to tailor messaging and tactics to seize that momentum for our clients.
Born and raised right here in Anchortown, Mariah earned a bachelor’s degree from UAA in journalism and public communications with a concentration in digital media. She has a razor-sharp understanding of global pop culture and trends, yet she is closely connected to the soul of Alaska and has family from here to Utqiagvik. Closely related to social media, Mariah is so adept at the complex world of online gaming she is actually a game master, overseeing an entire virtual world hosting participants around the globe – usually with her pound-rescue German shepherd on her lap.